I love to watch the corporate world slowly realize how important design is. We have watched Apple, Target, Ikea, and more illustrate how design sells…even if only to a small group (Apple). And we also watched how Target went from another Walmart, to a cool store.
But every now and again I see the old mindset come through again and again. Judy Siverson is running for Houston City Council District C:

I didn’t want to spend money on frivolous expenses like graphic designs.

The old mindset still remains! Some people don’t see the value of design yet, but I think their days are numbered.